Tag: Outi Pyy


Ex Tempore!

On Saturday we celebrated the opening of the Ex Tempore Pop Up Shop at Kluuvi shopping center, Helsinki. Ex Tempore brings together the most interesting uprising labels and designers for two weeks, until December 22nd.

The day before opening Ex Tempore I was first working at our concept store and at the same time packing for the pop up. I was a bit worried if I’d make it in time and get our department ready before the last doors of the shopping center were closed at 11pm, but luckily everything went smoothly. Jussi Salminen, the designer of Olav and the creative director of Ex Tempore, had done a great job in organizing everything and getting all the gear we all needed for building our departments.

This is how the place looked like the night before the opening at 10pm

This is how the place looked like the night before the opening at 10pm.

Along with the opening of Ex Tempore, we also presented Paloni’s new designer, the trashionista Outi Pyy. Her shredded shirts are now sold at Paloni’s department at Ex Tempore. Outi also talked at the opening party about the ideology of trashion and her brand new book. And yes, there was also some talk about the evening gown she designed and made from recycled leather jackets for the actress Laura Birn for the presidential reception on our Independence Day.

Jussi admiring at Outi's shredded shirts, while Outi shreds more

Jussi admiring at Outi's shredded shirts, while Outi shreds more.

Outi talks about trashion at the opening party of Ex Tempore

Outi talks about trashion at the opening party of Ex Tempore.

If you’re around Helsinki during this or next week, I recommend visiting this pop-up. At Paloni’s department we have e.g. Kaino knits, Emmi Malmström Shoes  Mari & Arrow jewellery, Vietto clothing and accessories, Min Goodie pot holders, 2. Elämä jewellery, Tauko dresses, POGOSTICK failure clothes and shopping bags and Ainokainen jewellery. And there’s also a bunch of other interesting labels at Ex Tempore: OlavDesign in a BoxHouse of PoViona BluSIPILÄ and Moiko.

Paloni at Ex Tempore
 
Paloni at Ex Tempore
 
Paloni at Ex Tempore
 
Paloni at Ex Tempore
 
Minna / Paloni

Paloni goes Kluuvi!

This is so exciting! Tomorrow the Ex Tempore Pop Up Shop opens at the shopping center Kluuvi, and Paloni will be there with a bunch of other interesting and upcoming labels and designers.

 Ex Tempore Pop Up Shop

So, for the coming two weeks, this will be the place to find the coolest Christmas gift (for yourself or) for your dear ones. Ex Tempore will be open every day starting from tomorrow, Saturday Dec. 8th until Saturday Dec. 22nd. It’s located on Kluuvi’s second floor.

We also have other very exciting news: we have a new designer whose creations will be for sale at Paloni for the first time at Ex Tempore. She is also known as an international blogger and as an author, and as a pioneer of making and promoting do-it-yourself high-fashion out of recycled materials. I’m sure many of you already guess who I’m talking about. Yes, she is the trashionista Outi Pyy, the blogger from behind OutsaPop Trashion and the author of the brand new book Trashion!  So, among all the other items at Ex Tempore, you’ll find Outi’s shredded shirts by the label OutsaPop Trashion. Starting from next week, you’ll also find them from Paloni’s concept store at Eerikinkatu.

Outi Pyy in her shredded shirt. Picture by Hanne Granberg

 Outi Pyy in her shredded shirt. Picture by Hanne Granberg for City.fi.

Tomorrow you also have the chance to hear a bit more about trashion and to meet Outi in person. She will be at Ex Tempore giving a presentation about the backgrounds and ideology of her book at 4pm (free entry!) after which you’ll have the chance to buy a signed copy of her book (35€). The book is amazing, and I’ve wrote about it before, here.

Hope to see you at Ex Tempore – if not tomorrow, then during the coming weeks!

Minna / Paloni