Normally we have new arrivals at our store every week. At this time of the year, we have new arrivals coming in every day. I’m mostly picking up small boxes from Matkahuolto, signing packages brought by the post, unpacking, labeling and sending thank you notes to the designers.
It’s always exciting to see the new products live after just seeing them in pictures. August is like my Christmas, and the best thing is that I get to share my excitement and the beautiful products with our clients.
Opening a box from Kaino / Niina Sinisalo & Sanni Salonen with new Rose Tunics in merino wool / cotton (128€). I'm totally hooked on that strangely addictive and non-presumable mustard-pink color combination!
Again, we also have new designers represented at Paloni. Our designer numbering has already surpassed a hundred, but based on customer feedback and demand, some of our represented designers and labels have changed since our opening last summer. I’m trying to stabilize our represented designer amount to around 80, where it is also now. As items are handmade / locally produced in small quantities, a varied and extensive product array can be reached by representing many designers. There are so many talented, passionate independent designers in this world who are just lacking the sales and marketing channels for their work, and so many customers looking for better and more meaningful things – Paloni tries to answer the needs of both. Handling 80 designers and even telling the customers about the background of each single one of their products is of course a lot of work and represents a very different way of doing things, but where there’s will (and good IT systems), unexpected things become possible.
The label Mari & Arrow represents the latest addition to our designer team. The women behind the label, Janita Aro & Mari Salmela, design and manufacture all Mari & Arrow jewelry in Kuopio, Finland, using acrylic as their main material and also utilizing leftover pieces for a part of their designs. Their jewelry collection “Wanderlust” captures some very current visual clues, but doesn’t settle for just representing them, but rather makes an individual interpretation of them. Pieces on the collection have found their inspiration from Missouri and Maine. The graphic black necklaces are simultaneously ancient and modern, but the cornerstone of the collection is certainly the dream catcher – an item that has recently been seen on fashion blogs from South Africa to Finland has been interpreted here into a more vacant, timeless form.
Left: The Mari & Arrow Dreamcatcher and Wheel of Life necklaces with silver-plated chains, 30€ / piece. Right: A black Dreamcatcher with a cotton ribbon, 25€. Pictures by Mari & Arrow.
Also, the first pieces from the autumn/winter collection of the Finnish label Second Chance just arrived from Fiskars. These are the kind of everyday clothes that make an “everyday” become “a special every day”: comfortable and effortless, but still interesting. The designers Maija Nuppula and Mirkka Maaninka were both horse girls in their childhoods, and the warm riding memories have worked as an inspiration for the tapestry-like horse pattern used on the collection. All of the materials used are Finnish textile industry’s leftovers. I especially like the print, and the petrol blue / turquoise tones on this collection.
The Tessa dress and the Claudia tunic from the Second Chance autumn/winter 2012 collection. Pictures by Second Chance.
<3 Minna / Paloni