What a weekend! On Friday night at midnight Paloni was still in a controlled chaos, and we were packing for our fashion show and pop-up at the design hotel Klaus K. 12 hours before showtime someone looking at it through the display window would probably not have guessed that in the middle of it all, having our pizza break with Outi Pyy, we were still going to get it all ready in time and rock big time just 12 hours later to a fully-booked Fashion Brunch audience.
The Paloni Fashion Brunch was by far the most popular of all Klaus K Fashion Brunches – guests were seated in two floors to get everyone in. We also had important VIP guests from Stella Harasek to Teemu Bling and Liisa Jokinen – all Finnish fashion influencers.
The show was – I must say – the most professional and inspiring Paloni has organized so far. Our team of top make-up artists, flower mohawks by Ch. Barck, and our nine models did an amazing job. I was so happy to hear Hertta Päivärinta comment that we succeeded in creating a whole picture and story out of Paloni’s designers’ collections with the show, and it didn’t look like detached parts put together. For that I also have to thank Outi Pyy with whom I already cooperated in making our pop-up in New York reality, and who now did the show styling with me.
Thank you to all of our customers who joined us for the brunch, to our fashion show team, thank you to all the designers who were involved and helped, and thank you Klaus K for this cooperation!
Here’s our fashion show team once more:
Ps. All pieces shown on the fashion show are from Paloni’s selections and available at our concept store at Eerikinkatu 7, Helsinki. Pictures by Juan Borra.
Minna / Paloni